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Agrimarketing : September 2008
A CHANGING INDUSTRY The Scoop on Recruiting “Managing Change in a Changing Industry” by Mark Pearson, host of Market-to-Market, set the stage for what was to come and became a reoccurring theme throughout the 2008 U.S. Ag HR Roundtable held last month in St. Louis on Monsanto’s campus. This year’s event brought together over 125 human resources, managers, career services and association profession- als within the agricultural industry to talk about change and respond to how they will impact talent within our industry. CHANGE IN HR’S ROLE Brian Jensen of McGraw-Hill Companies, challenged participants to ask themselves what they could do to become a strategic partner and take a proactive approach to HR strategy within the business. One tactic that Jensen suggests is the use of metrics. Afocus on training programs and the opportunity to learn have increasing impact on employee engagement, said Tom Christensen, Manager, John Deere Learning. Christensen pointed out that as the “War on Talent” increases the need to engage and retain current employ- ees will be more important than ever. Another factor that impacts employee engagement is the work- force reward programs. Bill Sims of The Bill Sims Company, reiterated that achievement and recognition are the top two factors that satisfy employees with their jobs. CHANGE IN JOB SEEKERS Suzan Knese with Osborn & Barr Communications shared an interest- ing reference to a national survey. The study asked employees what they considered to be very important in their decision to take an employ- ment offer — the response: (1) bal- ance, (2) meaningful work, and (3) open communication. Globalization and the lack of tal- ent are not felt only in the U.S. Mick Hay and Dennis Hoiberg of Rimfire Resources in Australia shared expe- Several participants elected to go on an optional historical tour of St. Louis and enjoy a photo opportunity at Anheuser-Busch. riences of recruitment and retention challenges within Australia. As par- ticipants listened, it was clear that similar issues can be found world- wide and learning how others are handling these constraints can be a step in the right direction to solving the issue here. CHANGE IN RESOURCING TALENT As new jobs take off, other job types begin to fall short on talent. Bob Klabenes of Oklahoma State University and John Schmeiser of the Canada West Equipment Deal- ers Association shared with partici- pants recruiting strategies specifi- cally for skilled labor to increase the lacking pipeline of talent and how these efforts have had a positive impact on numbers. Finally, how employers and uni- versity professionals work together to engage students at an early age and then progress through the university to industry was covered in two ses- sions, both by John Worth of the University of North Carolina and also in a facilitated discussion by Jenny Neef of the University of Illinois. Not only was this year’s AgCareers.com Ag HR Roundtable educational, but there were also a number of great networking events thanks to our sponsors: Anheuser- Busch, Bunge, Monsanto, Osborn & Barr, St. Louis Agribusiness Club, SouthWestern Association, and Valent. To be included on the mailing list for the 2009 AgCa- reers.com Roundtable please e-mail us at firstname.lastname@example.org. AM How Do You Measure Up? Find out with the Compensation Benchmark Review (CBR)! The CBR is an innovative, online product that provides meaningful compensation data ???????????????????????????????? agribusiness industry. Why Should You Participate? The CBR is a cost effective tool that can provide your organization with a competitive advantage – use the information gained to set you apart from your competition. Contact AgCareers.com to get started. Phone: 800.929.8975 E-mail: email@example.com Website: www.AgCareers.com A member of the Farms.com Family September 2008 ¦ Agri Marketing 27
CAMA 2008 Canada