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Agrimarketing : Marketing Services Guide 2014
MARKETING SERVICES | Market Research/U.S. Based MARKET RESEARCH/ U.S. BASED AG MEDIA RESEARCH PO Box 1486, Sioux Falls, SD 57101-1486; 605/336-2054 Web site: www.agmedia.com Year established: 1996 Pres: Ron Claussen (firstname.lastname@example.org) Services: Surveys of agricultural media usage by growers, producers, and rural lifestylers, as well as marketing research ALLPOINTS RESEARCH INC. 119 Brookstown Ave, Ste 300, Winston-Salem, NC 27101; 336/896-2200, 800/535-3528 Web site: www.allpoints.biz Year established: 1975 Co-Owner: Tara Olson (email@example.com) Co-Owner: Sherrie Aycock (firstname.lastname@example.org) Research Strategies Dir: Marianne Griffin (email@example.com) Services: Study design, data collection, data reduction & analysis, marketing issues, communications, ad evaluation AVANT MARKETING GROUP 6 The Pines Ct, Ste E, Saint Louis, MO 63141; 314/576-7700 Web site: www.avantmarketing.com www.facebook.com/Avant-Marketing-Group/ 166866113330515 www.twitter.com/Brandinguy Year established: 2004 Number of employees: 5 Sr Partner: Mark Vogel (firstname.lastname@example.org) Partner: Mark Buckley (email@example.com) Services: Market research and planning with specialization in agriculture; market planning, quantitative and qualitative research, online panels, new product development, branding, pricing strategies, and marketing communications BECK AG* 112 E. Second St, Ste 104, Wayne, NE 68787; 402/375-4390, 866/375-4390 Web site: www.beckag.com Year established: 1997 Number of employees: 30 Founder: John Finegan (firstname.lastname@example.org) Pres/CEO/GM: Stephanie Liska (email@example.com) Bus Dev Dir: Vernon Benes (firstname.lastname@example.org) Bus Dev Dir: Vince Richmond (email@example.com) Bus Dev Dir: Stacy Peters (firstname.lastname@example.org) Bus Dev Dir: Keith Nicholson (email@example.com) Ag Insight Lead: Randy Boomgaarden (firstname.lastname@example.org) Services: Integration of experience-sharing marketing solutions; educational opportunities to clients’ customers throughout the ag industry; customized peer-to-peer and expert-to-peer dialogue-driven programs for farmers, ag retailers, ranchers, veterinarians, golf course superintendents, processors, PCOs, and other business professionals CALEDONIA SOLUTIONS* 855 Village Ctr Dr, Ste 325, North Oaks, MN 55127; 651/426-0095 Web site: www.caledoniasolutions.com Number of employees: 3 Principal: Robert Hill (email@example.com) Lead Assoc: David Rachac (firstname.lastname@example.org) 24 2014 MARKETING SERVICES GUIDE Services: Marketing research and consulting services for positioning brands, assessing new product potential, optimizing prices, and understanding customer motivations CAMBRIDGE RESEARCH INC. 2521 Quentin Ct, Minneapolis, MN 55416; 952/229-4523 Web site: www.cambridgeresearch.com Year established: 1992 Number of employees: 2 Pres: Dale Longfellow (email@example.com) Services: Qualitative research and ideation techniques; studies encompass all segments of the agriculture user and distribution channels THE DAVIS GROUP, INC. 190 Cottage Grove Ave S.E., Cedar Rapids, IA 52403; 239/566-8312 Year established: 1975 Number of employees: 8 Chmn: Jefferson Davis (firstname.lastname@example.org) Pres: Marja L. Davis VP: Fred Muhl Services: Qualitative and quantitative research focusing on corporate image, new product development/introduction, advertising pre-testing, existing product repositioning, and distribution channel strategy FOUNTAIN AGRICOUNSEL LLC PO Box 309, Stonington, CT 06378; 860/535-4555 Web site: www.fountainagricounsel.com Year established: 1991 Number of employees: 3 Pres: Bob Fountain VP: Duane Thurman Services: Management consultants to agribusiness; support for mergers and acquisitions; industry reports; weekly newsletter GFK KYNETEC 1807 Park 270 Dr, Ste 300, St. Louis, MO 63146; 314/878-7707, 800/753-6263 Web site: www.gfk-kynetec.com Year established: 1919 Number of employees: 184 CEO: Stephen Hearn (email@example.com) Co-Pres: Jim Herman (firstname.lastname@example.org) Co-Pres: Jeff Minier (email@example.com) VP, Comms: Jessica Makovsky (firstname.lastname@example.org) Services: Innovative market research and consulting services specializing in crop protection, biotechnology, animal health and pet nutrition; full-service, full-spectrum market research company with extensive experience in the agricultural input supply industry IPSOS AGRICULTURE & ANIMAL HEALTH 12647 Olive Blvd, Ste 310, Saint Louis, MO 63141; 314/205-0005 Web site: www.ipsos-na.com/research/marketing/ agribusiness Branch office: 100 Stone Rd W., Ste 303, Guelph, ON N1G 5L3; 519/780-4702 Year established: 1997 Number of employees: 30 Pres: Greg Deters (email@example.com) Sr VP: Mark Golde (firstname.lastname@example.org) Sr VP, Global Lead: Craig Sims (email@example.com) Services: Strategic custom research combining agricultural knowledge, leading-edge analytics, and strong research methodologies; global reach, global capabilities JEFFERSON DAVIS ASSOCIATES, INC. 2720 1st Ave N.E., Ste 200, Cedar Rapids, IA 52402; 319/364-4460, 800/369-4460 Web site: www.jeffersondavis.com Year established: 1975 Number of employees: 20 Pres: Joseph Gross (firstname.lastname@example.org) Partner: Barry Phillips (email@example.com) EVP: Dmitri Popov (firstname.lastname@example.org) VP: Gary Johnson (email@example.com) Services: Research-based agricultural marketing solutions, with offices in the U.S. and South America KLINE & COMPANY 35 Waterview Blvd, Ste 305, Parsippany, NJ 07054; 973/435-3436 Web site: www.klinegroup.com Year established: 1959 Number of employees: 15 ag; 150 total Pres: Joe Tarantola (firstname.lastname@example.org) Industry Mgr, Mkt Research: Dennis Fugate (email@example.com) Sr Assoc: Mancer Cyr (firstname.lastname@example.org) Acct Mgr: Ryan Sullivan (email@example.com) Services: Custom and syndicated U.S. and global market research and consulting in ag chem and non-crop pesticides MARKET PROBE* 1001 Craig Rd, Ste 100, St. Louis, MO 63146; 314/432-1957, 800/669-0839 Web site: www.marketprobe.com Year established: 1976 Number of employees: 350 (globally) Sr VP: Robert Jasper (firstname.lastname@example.org) Sr VP: Steve Marks (email@example.com) VP: Jill Rogers (firstname.lastname@example.org) Services: Global market research firm specializing in customer, employee, and brand stakeholder research MILLENNIUM RESEARCH INC. 3648 Cedar Ave S., #2, Minneapolis, MN 55407; 612/724-8687 Web site: www.millenniumresearchinc.com Year established: 1997 Number of employees: 3 Managing Dir: Jan Johnson (email@example.com) Services: Qualitative leaders; leading-edge technology to disseminate deep customer insights throughout your organization; relevant, actionable reports; quantitative experts; breakthrough results in highly competitive marketplaces PENTON FARM PROGRESS GROUP 255 38th Ave, Ste P, St. Charles, IL 60174-5410; 630/462-2331 Web site: www.pentonfarmprogress.com Branch office: Raleigh, NC Year established: 1841 Number of employees: 200 Sr VP: Dan Bagan (firstname.lastname@example.org) VP, Mkt Leader: Greg Frey (email@example.com) VP, Mkt Leader, Farm Progress: Don Tourte (firstname.lastname@example.org) Client Svc Mgr: Jeff Tennant (email@example.com) Database Mgr: Larry Majkszak (firstname.lastname@example.org) List Sls: Dawn Speckmann (email@example.com) Services: Proprietary research USAgriculture Brandfile annually contacts US large-acre corn, soybean, peanut, wheat, rice and cotton producers for detailed product brand use and production data; product-use analysis; custom market research services are also available THE PERT GROUP 270 Farmington Ave, Ste 200, Building One, Farmington, CT 06032; 860/242-2005, 800/215-5080 Web site: www.thepertgroup.com www.twitter.com/ThePertGroup Branch offices: 11269 Perry Hwy, Ste 133, Wexford, PA 15090; One Fetter Ln, Ste 5.14, London, UK EC4A 1BR
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