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Agrimarketing : March 2013
8 Agri Marketing March 2013 BASF'S MEDIA SYMPOSIUM BASF recently hosted its seventh annual "Science Behind BASF" media event where journalists learned about the latest developments in crop protection through three different sessions led by researchers and growers. BASF staff members included (l to r) Dr. Jennifer Holland, Technical Mktg Specialist, Advanced Plant Health; Pat Morrow, Mktg Comms Mgr, Advanced Plant Health; Paul Rea, VP/U.S. Crop Protection; Sandi Wilson, Mktg Comms Mgr, Advanced Weed Control, and Luke Bozeman, Technical Mktg Mgr, Advanced Weed Control. Topics included: • Science Behind Advanced Weed Control • Science Behind Plant Health • Science Behind Successful Growers. AM Daily Updates on www.AgriMarketing.com FYI NEWS & NOTES 2013 AG ISSUES FORUM Kinze Manufacturing recently opened its new Innovation located at its headquarter campus on I-80 near Williamsburg, IA. Shown ( l to r) are Marcia Kinzenbaw, Iowa Lieutenant Governor Kim Reynolds, Founder/President Jon Kinzenbaw and company VP/CMO and the Kinzenbaws' daughter Susanne Veatch. The Center houses all of the major agricultural inventions by Kinzenbaw, as well as those made by Kinze engineers. It is designed to serve as a destination for customers, dealers and friends from around the world. Visitors can see the exact size of Kinzenbaw's first workshop in Ladora, IA, as well as explore Kinze tillage equipment from the early years, row crop planters and grain carts on several hands-on, interactive displays. There also is an area where visitors can design their own Kinze planter and grain cart and see how Kinze Autonomy, the world's first large-scale, truly autonomous row-crop solution, works. Kinzenbaw started Kinze Manufacturing in 1965 with a small bank loan and a gifted ability to fix and design machinery. Invention by invention, Kinzenbaw's small welding business grew into a major agricultural equipment manufacturer. KINZE MANUFACTURING OPENS ITS NEW INNOVATION CENTER Bayer CropScience (BCS) held its 2013 Ag Issues Forum in conjunction with the Commodity Classic last month. BCS hosts for the event included (l to r): E.J. Coble-Penning, Marketing Communications Lead; David Hollinrake, VP Marketing; Courtney Beck, U.S. Seeds Communications Manager; Beth Roden, Director of Communications & Bayer CropScience NA Coordinator; Kim Biechele, Digital Segmentation Marketing Communications Manager; Bekah Mahan, Marketing Communications Manager, and Becca Hogan, External Communications Manager. The theme of the Forum was "One World to Grow On: Global Insights For Local Impact" and featured presentations on the company's R&D activities, sustainability initiatives, pollinator and bee health and trends in the ag industry.
January February 2013