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Agrimarketing : April 2008
They see. They read. They act. You can count on it more than 52,000 times each week. 200 150 100 50 0 Ever read Read 4 of last 4 issues Read most thoroughly 100 = Mean Progressive Successful Farm Farm HPJ Farmer Farming Journal Progress Readership Index* Improve the effectiveness of your advertising investment. Advertise in HIGH PLAINS JOURNAL, America's favorite farm weekly. Contact John Seatvet, Sales Manager, or your HIGH PLAINS JOURNAL rep today. High Plains Journal PO Box 760 Dodge City, Kansas 67801 Tel. (800) 452-7171 or (620) 227-1847 Fax (620) 227-7173 Email: firstname.lastname@example.org www.hpj.com * From results of 2005 Farm Publication Editorial Poll, a national survey of farm publications based on 2,000 reader responses. They see. They read. They act. High Plains Journal The farming and ranching bible of America's Breadbasket HIGH PLAINS JOURNAL subscribers read, and they respond. 96% of subscribers read every issue. Each reader spends an average of more than 2 hours with each issue. And because HIGH PLAINS JOURNAL is a weekly, most subscribers read it immediately... or within a couple of days. Not weeks or months later, like some other publications. 42% of readers take action after reading. They clip the ad, visit a web site, send for more information, see a dealer or talk to your sales rep. No wonder the JOURNAL blows away competition when it comes to thoroughness of reading. What does this mean to you? Your ad in HIGH PLAINS JOURNAL is much more likely to be seen, read and acted upon by the prospects you want to reach.
May 2008 Supplement