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Agrimarketing : January February 2013
38 Agri Marketing January/February 2013 NAME OF ENTRY ADVERTISER/ORGANIZATION AGENCY CERTIFICATE OF MERIT Single Ad or Series, Any Size, Less Than Four Colour University of Guelph University of Guelph McCormick DuPont Canada/McCormick Company FARE Recruitment Ad Series FARE Company (DuPont PrecisionPac Herbicides) Single Ad, Any Size, Four Colour Alberta Beef Rickshaw --- ATB Business & ATB Financial --- Syngenta Canada/Quarry Integrated The World Is Your Prairie Oyster Agriculture Creative Centre of Communications Inc. Excellence (Axial) Ad Series, Any Size, Four Colour John Deere Don't John Deere John Deere DuPont Pioneer/31st Line Strategic Risk It Canada Communications (Pioneer Is Here) Farm Credit Canada (Ag More Than Ever) Radio Single, 30 or 60 Seconds Puma Wild Oat Bayer CropScience MacLaren Bayer Cropscience/MacLaren McCann Predator McCann (Prosaro Intervention) Radio Series, 30 or 60 Seconds Infinity 26 Years Later Bayer CropScience MacLaren SeCan/Margrie Wallace McCann (SeCan AC Carberry Wheat) TV Single, 30 or 60 Seconds InVigor No Contest Bayer CropScience MacLaren Bayer HealthCare/Woodruff Sweitzer McCann (Bayer Advantage) Billboard --- Single DEKALB Western Monsanto Canada Urban & Co. Syngenta Canada Inc./Quarry Integrated Communications Inc. (Axial) Billboard --- Series Energy That Lasts Manitoba Egg Farmers Spark Design Monsanto Canada/CouplandJeffrey (DEKALB "Unstoppable Yield Momentum") Other Outdoor DEKALB "Fishing Shack" Monsanto Canada CouplandJeffrey Canadian Prairie Fruit Federation/CouplandJeffrey (Local Prairie Fruit "Truck Design") Web Design --- Corporate Bayer Advantage --- Bayer HealthCare Woodruff Sweitzer Ag Growth International/Sherpa Marketing nofleas.ca (Wheatheart.com) Web Design --- Microsite, Promotional Alberta Beef Famous Alberta Beef Producers AdFarm, Calgary Saskatchewan Pulse Growers Taste Microsite (Canadian Lentils Website, www.lentils.ca ) Video or DVD --- Targeted to External Audiences Meet FCC --- Employee Farm Credit Canada Farm Credit Canada Bayer CropScience/MacLaren McCann Testimonial (Liberty Application Tips) Online Advertising Bayer Advantage Bayer HealthCare Woodruff Sweitzer Bayer CropScience/MacLaren McCann (Varro Rich) Electronic Newsletters --- Outbound or Online Movento Email Bayer CropScience MacLaren McCann Bee Maid Honey/Think Shift Inc. (Bee Maid Honey -- Sweet Talk Newsletter) 2012 BEST OF CAMA
Marketing Services Guide 2013