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Agrimarketing : November December 2012
12 Agri Marketing November/December 2012 AGENCY NEWS Terry McInroy joins FLM+ (Farmer, Lumpe + McClelland) as Senior VP for Engagement and as a member of the company leadership team. He was with Martin|Williams and has been with Campbell-Mithun and Miller Meester. Karen Fredenburg also joins the agency as Senior Bus Mgr in the Indianapolis office. She was with the National FFA Organization and had been with Select Sires. Broadhead adds four: Megan Fallon joins as an Acct Exec. She was with Padilla Speer Beardsley. Carrie Isaacson joins as Ass't Acct Exec. She is a recent graduate of Cal Poly, San Luis Obispo. Jessica Katz joins as an Ass't Acct Exec. She is a recent graduate of the University of Minnesota. Duncan Salyer joins as Ass't Acct Exec. He was with the Minneapolis-St. Paul International Film Festival. Harrisvaccines names The Meyocks Group as its agency of record. The company focuses on animal health vaccines and enhancing productivity in the swine, cattle, equine and farmed shrimp industries. The Progressive Agriculture Foundation (PAF) names Morgan&Myers as its new agency of record. The agency will develop PAF's new creative platform and support PAF's ongoing media relations and foundation communications. Riff Yeager joins Padilla Speer Beardsley as VP. He was with Colle McVoy and has been with Koch Industries. Lara Kavanaugh joins as Dir of Digital Strategy and Implementation. She has been with Scales Advertising, BBDO Proximity and Carmichael Lynch. Amy Epstein joins the agency as VP in the firm's New York office. She was with ABI. Rochelle Mansiere joins The Marketing Den, Saskatoon, AB, as Acct Exec. She has been with Dow AgroSciences Canada and Maple Leaf Foods. AM Daily Updates on www.AgriMarketing.com Fallon Isaacson IN MEMORIUM Rod Fletcher, 85, of St. Joseph, MO, passed away on Sept. 14, 2012. Fletcher was a graduate of the University of Nebraska- Lincoln where he earned an ag journalism degree. He was Pres and Chmn of the Board for Fletcher/Mayo/Associates from which he retired in 1984. Fletcher was also a Past Nat'l Pres of the Nat'l AgriMarketing Assn (NAMA), and member of the Client Relations Committee and Past Governor of the Assn of Advertising Agencies (AAA). AM McInroy Fredenburg Yeager Mansiere
Marketing Services Guide 2013