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Agrimarketing : January February 2008
18 AgriMarketing January/February 2008 Don Imus and Rural Media Group, Inc. sign a five-year agreement to simulcast the "Imus In The Morning" program to be broadcast exclusively on RFD-TV and RFD HD. The pro- gram airs each day at 6:00 to 9 a.m. (EST). "Imus in the Evening," a rebroad- cast of the morning's program, will air in primetime on RFD HD at 6:00 to 9 p.m. and will be featured on video-on-demand enabling West Coast and other viewers to watch the show at their convenience. Also, the channel changes its scheduling grid from eight hours to ten which expands its program offer- ings by two hours a day. New shows added to the line-up include the American Quarter Horse Association and "The New Crook & Chase Show." 2008 National Association of Farm Broadcasting (NAFB) officers and board members include: Pres Randy Koenen, Red River Farm Network, Grand Forks, ND; Pres elect: Pam Jahnke, WTDY/Q106 Radio, Madison, WI ; Nat'l VP Greg Akagi, Kansas Agriculture Network, Topeka, KS Reg'l VPs: East - Tom Cassidy, Ag Radio Network, Inc., Barneveld, NY; South - John Jenkinson, KXXX Radio, Lakin, KS; West - Bob Bosold, WAXX/WAYY Radio, Altoona, WI. Mgmt & Sls Council: Don Schultz, Clear Channel Radio Networks, Overbrook, KS; Denny Waddle, KRVN/Rural Radio Network, Lexington, NE. Allied Industry Rep: Cindy Cunningham, National Pork Board, Des Moines, IA. Darrell Bruggink joins Lessiter Publications as Publisher of No-Till Farmer, Conservation Tillage Product Guide and the National No-Tillage Conference. He had been PR Lead on the Dow AgroSciences' traits, seeds and ag chemical businesses at Bader Rutter. The Ag Intelligence System, a new multimedia content organization and delivery platform developed by Agristar Global Networks is being introduced during the first quarter of 2008. "Ag Intelligence is an innovative software and hardware extension to Agristar 's high-speed satellite com- munications platform that organizes and delivers a vast amount of multi- media content into our agricultural information program," said Tim Ganschow, VP of Ops. "The new system provides a user experience that is far more engaging and productive than anything possi- ble today through conventional Web site or broadband connections. And it also enables agribusinesses to com- municate with their sales channel people as well as with customers in totally new ways." Daniel Sturdivant joins Agribusiness Publication sales and marketing team, represent- ing Agribusiness Dairyman and the California Fresh Fruit & Raisin News. Farm Market iD announces a new data selection of farmers who are known to be consistently expanding their planted crop acres. The data selects from this new file of "Expanders" can be based on percentage ranges of increase in total planted acres, by individual crop, groups of crops and other criteria. For more information about the Expander select, contact John Montandon at 310/375-7353, or e-mail: firstname.lastname@example.org. Hoosier Ag Today announces the appointment of Andy Eubank as VP of Ops. In addition to sharing on-air time, he will also work with affiliates on the network's Web delivery and commercial traffic system. He is based at the network's new branch office and studio in Lafayette, IN. Christina E. Etchamendy, Bakersfield, CA, is named Acct Mgr for Dairy- Business Com- munications. She will repre- sent the com- pany's media properties, Pro- gram Guides and Farm Market iD in the Western mar- kets.She has been with Farm Bureau, a vet products firm, an active Cali- fornia political campaign and an ag publisher. AM Bruggink Loren Kruse, Editor-in-Chief of Successful Farming is the recipient of the Leader in Agriculture award by the Agriculture Future of America (AFA). (L to R) AFA's Student Advisory Team Mem- bers Nathan Underwood, Rebecca Williams, WGN Radio's Orion Samuelson, Kruse, and AFA's John Howell. Created by AFA in 1999, the annual award honors individuals whose accomplishments, both personal and professional, have distinguished themselves as a mentor to youth leaders in the agricultural industry. The magazine's Farm Issues Editor Cheryl Tevis (inset) is selected as a National Press Foundation (NPF) fellow for the NPF seminar on the presidential campaign and health care. She was cited for her contributions in rural health editorial and educa- tion through her work in Successful Farming and Agriculture Online. Sturdivant Etchamendy
2008 Marketing Services Guide
Crop Life America