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Agrimarketing : November December 2009
22 Agri Marketing November/December 2009 Industry Update QUÉBEC FARMLAND VALUES The average value of farmland in Québec increased by 4.3% in the first half of 2009, according to the semi- annual Farm Credit Canada (FCC) Farmland Values Report. This is the third consecutive semi-annual increase and follows increases of 5.9% and 5.5% in the two previous reporting periods. Overall, the average value of Canadian farmland increased 2.9% during the first six months of 2009. The period from June 2008 to June 2009 saw large fluctuations in prices for agricultural commodities, oil and gas. This created uncertainty in the marketplace and in the agriculture sector. However, in the last three semi-annual reporting periods, farm- land values in Canada have increased by 5.8%, 5.6% and 2.9%. "Several factors can impact the crops every year in Canada, the weather being the most important one followed by the commodity prices and the variable demand for food and bio- fuels," says Rémi Lemoine, FCC Sr VP, Portfolio and Credit Risk. "The quality of Canadian farmland remains among the best in the world but Canadian producers work with a short growing crop season and variable weather conditions. These two factors have a huge impact on the production and the value of the land." FINANCIAL CONDITIONS La Financière agricole, a statistical agency of the goverment, published its Agroindicateur 2009 report giving an outlook on farming financial con- ditions in Québec. According to the report, the financial situation of Québec producers should be similar to last year. If the trend continues, revenue should increase enough to cover the increase of expenses. Over the past few months, decreases in interest rates and some inputs contributed to a slow down of the overall increase in expenses. The net farming income for Québec is expected to be $675 million in 2009, similar to the average over the past five years. CAMA QUÉBEC UPDATE New Board of Directors President Luc Gagnon, CyberCreation.net; Vice President André Savard, La Terre de chez nous; Treasurer Linda Biron, Farm Credit Canada; Secretary Daniel Lamoureux, La Terre de chez nous; Director Jean-Paul Brenn, Halchemix Canada; Director Chantal Drapeau, La Financière agricole du Québec and Director Réal Loiseau, La Terre de chez nous. UPCOMING EVENTS Continuing its trend of hosting information sessions geared toward providing value to its members, CAMA Québec will present "How to get the most out of your trade show investment" January 14, 2010 during Salon de l'agriculture, St-Hyacinthe with guest speaker -- Julien Roy, Marketing face-à-face. CAMA NATIONAL UPDATE The Best of CAMA 2009, hosted by the Ontario chapter of CAMA, was a tremendous success with over 330 entries competing and over 220 attendees to the banquet. Announced at the 2009 event, the 2010 Best of CAMA will be held in Winnipeg, Manitoba. While November on the Prairies can be cold, the event is sure to heat things up. AM QUÉBEC NEWS CAMA UPDATE I know what I need. I know where to find it. It's Western Canada's farm paper. ALWAYS YOUR FIRST CHOICE 1-800-667-7776 PRODUCER.COM Get Your News on the Go! Type in www.AgriMarketingMobile.com on your wireless device
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