by clicking the arrows at the side of the page, or by using the toolbar.
by clicking anywhere on the page.
by dragging the page around when zoomed in.
by clicking anywhere on the page when zoomed in.
web sites or send emails by clicking on hyperlinks.
Email this page to a friend
Search this issue
Index - jump to page or section
Archive - view past issues
Agrimarketing : November December 2009
10 Agri Marketing November/December 2009 Daily Updates on www.AgriMarketing.com AGENCY NEWS Woodruff Sweitzer (WS) is appointed agency of record for Morris Industries Ltd., Saskatoon, an international supplier of seeding technology, tillage and haying equipment. The agency also is chosen to represent Buhler Industries Inc. for its Versatile brand of tractors in N.A. Sam Hudson joins the agency's Calgary office as Acc't Mgr. Also joining that office is Shannon Anderson, as Acc't Mgr for the Arysta LifeScience, U.S. portfolio. She was with AdFarm. The agency also starts construction on a new office in the Crossroads district in Kansas City, to replace leased space. AgraQuest names Osborn & Barr (O & B) as its marketing communications partner. Based in Davis, CA, the company develops and markets biopesticides and low- chemical fungicides and insecticides. The O & B team working on the AgraQuest account include Michael Berry, Acc't Svc; Jason Gerke and Todd Foltz, Public Relations, and Trista Thompson, Media. PKA Marketing is named agency of record by GEA Farm Technologies, Naperville, IL. With global headquarters in Germany, GEA brands include Westfalia Surge, Houle and Norbco. True Media names Ted Haller Dir/Agricultural Media where he will work with Arysta LifeScience, Boehringer Ingelheim Animal Health, Norbrook and other agricultural-focused clients. Agri-marketers winning 2009 Creative Excellence in Business Advertising (CEBA) Awards, hosted by the American Business Media association included Pioneer Hi-Bred/McCormick Co. and OmniSTAR/Meister Media. Pioneer won in the category "Single Ad - Inserts, pop-ups, fold- outs & spectaculars, gatefolds and multi-units with more than $100,000 media budget" for its Pioneer Y Series insert in Farm Journal magazine. OminSTAR won in the category "Integrated Media Campaign with annual media budget of less than $100,000 media budget" for its Global Position System ad in precision ag special reports. Rob McClelland joins the Farmer + Yoakam advertising agency, Pemberville, OH, as Pres where he be a managing part- ner with fellow partners, Phillip Farmer and Jason Yoakam. He most recently was with Adayana and has been with Ciba-Geigy, Meyocks & Priebe Advertising and BroadVision. Fine Americas, Inc. appoints Pure Ag of Columbia, MO, as agency of record for marketing communica- tions services. Headquartered in Walnut Creek, CA, Fine markets plant growth regulators and other crop protection products to ornamental and fruit growers. Bader Rutter is named agency of record for Pfizer Animal Health's U.S. cattle business, including beef and dairy, and will begin working on the account beginning January 1, 2010. The agency promotes Donna Queisser to Sr Acc't Exec where she will continue to work on the agency's Mycogen Seeds and Herculex Insect Protection accounts. Amy Graff is promoted to Sr Acc't Exec and works on the agency's Dairy Management Inc. account. Filament Marketing names Christina Jorgensen as VP where she will continue to lead the agency's growth and culture and provide senior- level counsel to all clients and Filament staff. The agency launches a re-design of its web site at www. filamentmarketing.com. The new web site was developed to give viewers greater insight into the firm's core competencies, its passion for livestock agriculture and the commitment each employee shares. Broadhead + Co, Minnepolis, MN, opens an office in Washington, D.C., to serve its trade association and government-related clients. Tom DiBacco, Broadhead's Director of Consumer and Govern- ment Relations, and a former ABC News and CNN journalist, will return to D.C. to lead the effort. The agency is an approved, small business, federal government contractor on the U.S. General Services Administration Schedule. AM McClelland Jorgensen The National Agri-Marketing Association's Chicago chapter donated a new computer and suite of software to the Chicago High School for Agricultural Sciences (CHSAS). Shown standing are Jim Haist, Rhea + Kaiser and Lucille Shaw, CHSAS Advisor and FFA Chapter Advisor.
Marketing Services Guide 2010
World Ag Congress