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Agrimarketing : May 2009
43 Largest Agencies2:44 Largest Agencies 5/13/09 12:17 PM Page 51 (2008); Krone Hay and Forage Technology: discmowers, balers and forage harvesting equipment (2003); Kubota Credit Corporation*; Kubota Tractor:mowers, tractors and utility vehicles (2000); Land O’Lakes/Purina Swine Feeds*; POET Nutrition: dried distiller’s grains and solubles (2007); Ridley Block Operations: Crystalyx and Sweetlyx supplements (1996); Ridley Equine Products: horse feeds and supplements (2006); South DakotaWheat Growers Cooperative: grainmarketing, crop inputs* (2006);Wilbur Ellis AgriBusiness Division*; WildBlue Satellite Internet: high speed satellite Internet (2007) Producer-Funded Clients: Ag United for South Dakota: coalition of ag commodity groups (2004); Lone Mountain Cattle Company:Wagyu genetics (2007); Minnesota Soybean Council: soybean promotion* (2002); South Dakota Corn Utilization Council: corn promotion* (2003); South Dakota Soybean Council: soybean promotion* (1992) Rural Lifestyle Clients: AgStar Home;Walter Gardens: perennial flowers and plants (2006);WildBlue High Speed Satellite Internet: high-speed satellite Internet (2007) Professional Products Clients: E.I. Medical Imaging: portable ultrasound for veterinarians (2007); Pet Medicus: veterinary pharmaceuticals (2007) QUARRY INTEGRATED COMMUNICATIONS INC. Waterloo, ON 519/570-2020, 888/570-2020, FAX: 519/743-3053 Branch office: Durham, NC New Business Contact: BobWilbur, email@example.com Agency Total Agency Income No. of Employees NA 100 Agribusiness $6,500 40 ProducerFunded $0 Rural Lifestyle $0 Professional Products $0 Agribusiness Clients: BASF Canada Ag Products; BASF Global Crop Protection; BASF US Crop Protection; Canadian Agri-Food Policy Institute; Novartis Animal Health: swine and poultry; Novartis Animal Health: farmanimals; Novartis Animal Health: aqua; Novartis Animal Health: global companion animals RHEA + KAISER MARKETING COMMUNICATIONS Naperville, IL 630/505-1100, FAX: 630/505-1109 New Business Contact: Diane Martin, firstname.lastname@example.org Agency Total 116 Agribusiness Agency Income $17,194 $11,761 No. of Employees 75 MEDIA USAGE Advertising Public Relations Sales Promotion Direct Marketing Web-Based/Electronic Mktg Other 71% 0% 22% 0% 0% 0% 6% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 98% 2% 0% 0% 0% 0% Agribusiness Clients: Accelerated Genetics* (2006); AGCO Parts Division (2002); Bayer CropScience (1985); Caterpillar Inc. (2001); GROWMARK Inc.* (1981); Valley Irrigation (2008) Professional Products Clients: Central Garden & Pet (2008); Pfizer Animal Health (2003); TechPac LLC (1998) STEPHENS & ASSOCIATES ADVERTISING INC. Overland Park, KS 913/661-0910, 800/466-0910, FAX: 913/661-0967 New Business Contact: Chuck Stephens, email@example.com Agency Total Agency Income No. of Employees NA 30 Agribusiness NA 30 ProducerFunded NA Rural Lifestyle NA Professional Products NA Agribusiness Clients: Care Credit; EKLIN Medical Systems Inc.*; IDEXX*; Kemin Nutrisurance*; Novartis Animal Health (2004); Novartis Animal Health Global* (2005) ProducerFunded $0 Rural Lifestyle $0 Professional Products $2,233 SWANSON RUSSELL ASSOCIATES Lincoln, NE 402/437-6400, FAX: 402/437-6401 Other Locations: Omaha, NE New Business Contact:Wes Neuhaus, firstname.lastname@example.org Agency Total Agency Income $13,493 No. of Employees 130 MEDIA USAGE Advertising Public Relations Sales Promotion Direct Marketing Web-Based/Electronic Mktg Other Agribusiness $1,629 55 ProducerFunded $0 30% 0% 25% 0% 5% 0% 15% 0% 25% 0% 0% 0% Rural Lifestyle $408 30% 30% 5% 5% 30% 0% Professional Products $5,549 54% 11% 3% 12% 20% 0% Agribusiness Clients: AGCO Corp.: Challenger tractors and combines (2008); AGP: soybean processing, oil refining, grain marketing* (1994); Channel Bio* (2008); Global Animal Management (2001); Intervet/ScheringPlough Animal Health: animal health products (1994); Krause Corp.: tillage equipment (2005); Land O’ Lakes Purina Feed LLC: swine feed division (2006); Midwest Seed Genetics (2008); NC+ Hybrids (1988); Reinke Manufacturing Company: irrigation equipment (2008) Rural Lifestyle Clients: Land O’Lakes Purina Feed LLC: lifestyle business group (2007) Professional Products Clients: Ariens: commercial mowers (2006); Briggs & Stratton Commercial Power: commercial engines (2004); Briggs & Stratton Home Power: commercial engines (2002); Compact Power: mini-skid steer loaders, dealer and rental services of towable equipment (2007); Corona Clipper: hand tools for landscapers (2004); E-Z-GO: commercial and residential vehicles (2007); Ecke: plant wholesaler* (2007); Jacobsen: turf maintenance vehicles and mowers (2008); Little Giant: water garden products (2005); Meridian Animal Health: companion animal veterinary products (2007); Profile Products LLC: soil amendments, erosion control and revegetation products, and plant growth promoters (1999); Project Evergreen: promotes managed green spaces (2005); ProvenWinners: lawn & garden retailer* (2008); Rain Bird: commercial and residential irrigation products (1994); Scotts Professional Business Group: horticulture and ornamental fertilizers and plant protection products (2003); Scotts Seed: turf grass seed for commercial markets (2003); Sergeant‘s Pet Care Products: companion animal health care products (1998); Standard Golf: golf course tools and accessories (1997); Stuppy: greenhouse structures and accessories (2005); Turfco: turf maintenance equipment (1997); Vermeer: construction and maintenance equipment (2008); Vista Professional Lighting: outdoor professional lighting fixtures and accessories (2005);West Coast Turf: sod producer (1992) WOODRUFF SWEITZER Columbia, MO 573/875-7917, 888/300-7485, FAX: 573/874-7979 Other Locations: Calgary, AB; Kansas City, MO New Business Contact: Tom Apple, email@example.com Agency Total Agency Income No. of Employees NA 45 Agribusiness NA ProducerFunded NA Rural Lifestyle NA Professional Products NA Agribusiness Clients: Arysta LifeScience Canada (2003); Arysta LifeScience NA (2000); ASTech (2008); Bayer Health Care, Animal Health: companion animal and food animal (2006); Danuser (2008); Diamond Pet Foods (2005); Kubota Tractor Corporation* (1999) Producer-Funded Clients: Alberta Beef Quality Starts Here: on-farm food safety program (2004); Beefbooster (2007); Canadian Hereford Association* (2005); National Pork Board: retail* (2005) Rural Lifestyle Clients: Davis Pontiac Group: retail dealerships (2007); Western Financial Group (2006) Professional Products Clients: Arysta LifeScience (2003); Bayer HealthCare: animal health (2006) May 2009 s Agri Marketing 51
May 2009 Supplement