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Agrimarketing : January February 2015
collateral into our targeted marketplace. • Partnering with our public- and private-sector partners to identify and secure federal and other research and development funding to support innovation in the region. • Further buildout of the Iowa State University Research Park. In Fall 2014 the University completed plans to nearly double the size of the park. Since, more than $30 million in research and economic development projects have been announced at the park. • Completion of statewide agbiotechnology asset inventory database project designed to serve as a critical point of information and contact for businesses and economic development organizations to understand and measure the growth of the agbio economy in Iowa. THE YIELD LAB St. Louis, MO by Thad Simons, Managing Director www.theyieldlab.com The Yield Lab is the nation’s largest ag technology business accelerator. It was founded due to the clear need for investment in agricultural technology and food production. By 2050, there will be nearly 10 billion people on the planet. Over the next 35 years, more food will need to be produced than in all of human history. Investing in early stage Simons companies that increase the yield of crop and livestock in a sustainable way, the Yield Lab runs a nine- MEETINGS FOR AG INVENTORS, INVESTORS While some organizations focus on developing new products for ag, others work to bring together the innovators with the investors. Here are three of them: AG INNOVATION SHOWCASE St Louis, MO by Susanna Lee, Programs Manager email@example.com www.agshowcase.com/ Seven years ago we saw a need to establish a gathering of innovators, investors, and others in the ag-tech space. We are proud to report that since that time, the Ag Innovation Showcase has established a loyal following and community. Beginning with the first Ag Innovation Showcase in 2009, we have featured panels and presentations that address important topics including the development of biofuels and biomaterials, advances in biotechnology, progress in animal health, and more recently, the great changes facing the future of agriculture and the role of biotechnology in agriculture. We encourage the convergence of diverse technology solutions around platforms to help bring the industry to the next level of productivity and sustainability. We are confident in continuing the tradition of creative thinking directed toward profound challenges and great opportunities in agriculture. The Ag Innovation Showcase is a joint effort of the Bio-Research & Development Growth (BRDG) Park, the Donald Danforth Plant Science Center and the Larta Institute and will be held September 14-16, at the Donald Danforth Plant Science Center in St. Louis, MO. GLOBAL AGINVESTING, by Kate Westfall, HighQuest Group; Danvers, MA firstname.lastname@example.org www.globalaginvesting.com HighQuest Partners, a strategic advisory firm serving the food and agribusiness industries started producing the Global AgInvesting (GAI) conference series following the 2009 financial collapse. Institutional investors were considering addding real assets, with a particular interest in global farmland, to their portfolio of investments. GAI has expanded the focus beyond farmland at Westfall our four core conferences in New York, London, Singapore and Dubai to include a broad overview of the agriculture investment landscape, such as infrastructure and logistics, dairy, livestock, aquaculture, high-value crops, and an increasingly robust conversation on opportunities in innovation. We will be holding the inaugural GAI AgTech Week in San Francisco, CA, June 22-24. It will provide two and a half days of presentations and interactive workshops. The program will cover topics such as the pathway to public markets, M&A success stories, addressing social consciousness/consumer perception and will showcase tech firms who are addressing key challenges such as food waste and the California drought. AM January/February 2015 s Agri Marketing 23 month program that supports those AgTech companies with up to $100,000 in funding, an Agriculturespecific curriculum, one-on-one mentorship, free workspace, and networking opportunities. The Yield Lab is supported by a solid framework of agriculturally focused individuals, organizations, and businesses in the St. Louis area. Located in the heartland, the Yield Lab is in a prime position to leverage the agriculture resources of large agriculture corporations, non-profit research and University institutions surrounding St. Louis, MO. Agriculture is a leading industry in the area, providing over 20% of the area’s employment and generating $75 billion in global economic value, with 27.2% of the world’s corn, 29.8% of the world’s soybeans, 6.7% of the world’s beef (more on page 24)
Marketing Services Guide 2015